What does A Better Call do? A Better Call is a business-to-business (B2B) telemarketing company. Our specialty is lead generation through appointment setting. We’ve been in business since 1995. Over the years we have built an outstanding reputation for helping our clients grow their businesses through customized sales lead programs that generate results.

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Where are you located? We are headquartered just outside of Boston in Canton, Massachusetts. Our sophisticated technology combined with best-in-class processes, allow our exceptionally talented Business Development Specialists to work remotely throughout the United States.

What is business-to-business appointment setting? To put it simply, B2B appointment setting is a service that involves setting up appointments between a business and a potential business customer. Although a simple process, it is very challenging. When you hire A Better Call, the challenge is met.

What do you need for a successful cold calling campaign? Cold calling campaigns can be run in-house or outsourced. When starting a campaign, the first thing you need is the right people on the phone. Without the right people, success is a challenge. Next is a well-defined, targeted list. The better the list, the better the results. Lastly, a comprehensive cold calling database is essential for organizing calls and follow up.

When you hire A Better Call, you have the right people: cold calling skills, list knowledge and database expertise. This equals success.

What industry experience do you have? With age comes experience; for 25 years we have successfully presented our clients in virtually every business sector.

What makes A Better Call unique? It starts with our commitment to our clients to deliver the types of appointments that help them grow. Our proven process combines efficiency with professionalism to ensure the best, most consistent results in our industry. Our commitment includes always being at the top of our game when we work on your campaign. Our process works and it enables us to earn the trust and loyalty our clients have shown us over the years.

Tell me about your Business Development Specialists? Our staff of highly talented people understand our clients’ offerings and their prospects’ needs. They come to us with extensive cold calling experience and are trained in our method of proven success. They are professionals in every sense.