“The difference between try and triumph is just a little umph!” – Marvin Phillips We are at the end of 4th quarter 2020. In some ways, we’re asking ourselves, where did the year go? In other ways we are ready to say goodbye to 2020. For Sales Managers, it is a busy … Read More
The Good News is Virtual Meetings are Effective
“If you’re offered a seat on a rocket ship, don’t ask what seat! Just get on.” –Sheryl Sandberg We are into a whole new world when it comes to sales calls. Gone, for now, are the days that you either walk into a place of business and introduce yourself or … Read More
Have You Considered Pre and Post Trade-Show Calls?
“Trade shows are like milk – they have a short shelf life, so don’t waste valuable time” Marlys Arnold Companies spend a lot of their marketing budget and time on trade-shows. It is a good opportunity to get in front of your desired audience and highlight your company’s products or … Read More
Is Political Telemarketing Effective?
“Voting is the expression of our commitment to ourselves, one another, this country and this world.” Sharon Salzberg Phone calls are effective motivational tools that offer a personal touch to your voter outreach. Political telemarketing campaigns allow candidates to gather important voter information and gauge support among likely voters. Every … Read More
How to Set a Sales Appointment
What do you want from your decision maker? An appointment! A successful business to business telemarketing campaign depends on the ability to call, reach decision makers and effectively communicate with them. It is essential to quickly capture their attention and state your case. Remember, you have less than 10 seconds … Read More
How Do You Hire Great Cold Callers?
“Acquiring the right talent is the most important key to growth. Hiring was – and still is – the most important thing we do. Marc Benioff, Founder, Chairman, and CEO, Salesforce” At A Better Call, we have pondered the eternal question since our first hire, “are telemarketers made or born?” … Read More
Best Ways to use Outsourced Telemarketing to Grow your Business
How can you use outsourced telemarketing to grow your business? At A Better Call we feel strongly that there is no better way to reach your market than through telemarketing. Other forms of marketing rely on the prospect being proactive, which leads to missed opportunities. A simple phone call holds more … Read More
To Voicemail or not to Voicemail, that is the question.
“The bad news is time flies. The good news is you are the pilot”. – Michael Altshuler Many years ago, I was an inside sales representative for Mass High Tech. They published the mass high tech newspaper as well as directories and databases of technology companies in New England. I sold … Read More
How is your CRM?
“Keep it simple, when you get too complex you forget the obvious.” Al McGuire A Better Call runs on our CRM. It is the most important program we use. It is the heart of any sales operation. Setting up and using a successful CRM system is critical to sales success. … Read More
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